"That's a 'magic' shoe." wrong “That’s a ‘magic’ shoe.” right
Have you ever noticed that your quotes seem to look a little different when working between documents? Some seem to face each other whereas others seem to go straight up and down? The 'facing quotes' or (“)and (”)are smart quotes.
windows To use the alt codes, hold down the alt key and type the four-digit character code on your numeric keypad (num lock must be activated).
mac os Where multiple keys are listed, type them simultaneously.
windows mac os
' straight single quote ' '
" straight double quote " "
‘ opening single quote alt 0145 option + ]
’ closing single quote alt 0146 option + shift + ]
“ opening double quote alt 0147 option + [
” closing double quote alt 0148 option + shift + [